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The Top 5 Qualities of an Amazing Leader in Real Estate
Published by Jay Kinder
Tony Robbins’ take on leadership is a little different than most people’s definition.
In his estimation, what makes a great leader is not how many followers they have, it’s how many new leaders they create.
To that end, how we lead — or even if we lead — will remain highly dependent on how we view the word and what makes up our inner person.
Someone who is a leader, a great leader if you will, will stretch you to become better. They will not only tell you what to do to become better, but also they’ll tell you why you need to do it. They help you realize that you learn more from failure than you do from success and that you need both if you’re going to be the best version of yourself you can be.
We all have this person in our lives and in some cases, we are that person for someone else.
While every industry needs leaders, real estate may need them the most. Many people become real estate agents not by choice, but rather, by default. To that end, they are literally starting a new career with little to no real estate knowledge, very few transferable skills, and virtually no understanding of what it takes emotionally, psychologically, or physically to succeed.
Other than uncertainty, nothing else is guaranteed to any person who becomes a real estate agent.
To that end, we all need someone to look to as an example of what to do, how to do it, and when to do it...on good and bad days. Now, whether you are that person or you’re looking for that person, here are the 10 qualities of an amazing leader in real estate.
1. Be a motivator
Great leaders are incredible motivators and a huge source of inspiration. Yes, they do engage in a certain amount of cheerleading, but being a “rah-rah” person with hollow support for their teams is not what they do. They’ve walked in the shoes of those they lead and help them understand what it takes to succeed at the highest level by sharing their experiences on how they overcame the same challenges and issues.
More importantly, they connect with those they lead at a deep level and offer serious, authentic, and meaningful encouragement to them. As part of this process, they give real-world examples of what can happen when you have big dreams and focus on doing the right things in the right order to make them become a reality.
2. Have a servant mentality
Great leaders are also great at being servants. They put their team members' needs in front of their own when necessary. They also have a keen awareness of what’s going on around them and how what’s happening is affecting others.
Servant-minded leaders are great listeners, empathetic, natural persuaders, and excellent collaborators. They look to connect the right people with the right situations so that everyone experiences success.
Additionally, they are interested in what’s right and not what’s popular. More specifically, they want to do the right thing, even if it means everyone’s not going to be happy with the decision they made.
They like feedback and consider other people’s points of view, when appropriate, in their decision-making process. They want to make sure their decisions they make impact the agents, and other members of their teams, as positively as possible.
And, while great leaders are not available every second of every day, they do make themselves available to their team members to ensure that all of them feel like valued members of the team.
3. Promote information and idea sharing
In that most people don’t come into the business with a solid understanding of what it takes to succeed as a real estate agent, they are highly dependent on the sharing of the right ideas and information to succeed.
Great leaders make sure that the agents with whom they work get access to the information, ideas, best practices, tips, tricks and strategies they need to get great results in their business. Rather than operating from a scarcity mentality, fearing that sharing information might hurt their business, great leaders create a community where sharing strategies for success is not just important, but also desired by everyone involved.
Exemplary leaders understand that nobody should be left to their own devices to figure out what it takes to succeed. They take the less experienced agents under their wing to guide them to the point where they can first survive, and then thrive, on their own. In addition to that, they’ll even find others on the team to help them lead and guide less successful agents on the path to prosperity.
They understand that they’ll experience unparalleled success simply by doing what it takes to help others achieve their goals.
4. Create a culture of ethics and integrity
Integrity is often defined as “doing the right thing when nobody is looking”. Being ethical — knowing the difference between what is right and wrong and acting accordingly — and having integrity go hand in hand.
Top real estate leaders foster cultures where integrity and good ethical standards are paramount to virtually every other quality of the agents and team members in their charge.
Great leaders want collaboration and harmony within their organizations and they expect the same for their team members when dealing with those outside the company.
To accomplish this culture, the best leaders ensure that everyone they bring onto their teams are good core value and culture fits. They just don’t bring anyone on to their team. They very carefully consider every candidate’s skills, talents, qualities, and attributes before making their decisions. More importantly, they look at how every new person is going to fit into the overall picture to ensure that they are a good team fit.
Yes, production and sales are important to the success of any real estate enterprise. That said, keeping someone around who doesn’t conduct themselves in a manner that is consistent with what’s expected and necessary for the continuity of the team won’t last long. Great leaders will simply not tolerate unprofessionalism and incompetence in their organizations.
5. Deal well with uncertainty
As I mentioned earlier, there’s no shortage of uncertainty in the real estate industry. Some people deal well with it better than others. The most dynamic leaders handle uncertainty better than most. They seem to have the ability to remain calm and focused no matter what gets thrown at their business.
About Author: Jay Kinder
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